Social Media Strategist

Role and Responsibilities

• Contribute to and learn from an international team of social media experts
• Lead development of social media editorial calendar and implement social media strategy; playbooks
• Responsible for creating and developing social media concepts for both paid and organic social campaigns
• Contribute to creative development, which may include copywriting and light content creation
• Develop KPIs to measure performance against strategic goals and optimize content over time
• Participate in community management; sharing best practices and monitoring channels
• Reliably and accurately schedule social media content, ensuring quality and brand guidelines are met across all posts
• Maintain advanced proficiency with native channels and social media management tools
• Educate the client and internal teams on social media marketing best practices
• Pull social media analytics, build monthly reports, and turn data into insights
• Add to Bounteous’ social media and social strategy thought leadership
• Participate in guiding client visioning for how social channels should mature and the client’s social goals

Preferred Qualifications

• 4+ years of social media experience
• Confidence to lead, implement and optimize social media strategy for a brand(s)
• Unquenchable curiosity and passion for social platforms and trends
• Robust hands-on experience with social media channels and social media management tools
• Examples of designing social media monitoring and community management strategy may be required
• Experience with social listening tools, report building, and delivering insights
• Experience with social commerce is a plus
• Global marketing experience is a plus
• Agency experience preferred

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