Social Media Strategist


About This Role

Social media is critical to building brand love and affinity through customer experience as brands continue to invest in deep, long-term relationships. Bounteous seeks an experienced social media specialist to help our client partners build those customer bonds.

Role and Responsibilities

  • Contribute to and learn from an international team of social media experts
  • Lead development of social media editorial calendar and implement social media strategy; playbooks
  • Responsible for creating and developing social media concepts for both paid and organic social campaigns
  • Contribute to creative development, which may include copywriting and light content creation
  • Develop KPIs to measure performance against strategic goals and optimize content over time
  • Participate in community management; sharing best practices and monitoring channels
  • Reliably and accurately schedule social media content, ensuring quality and brand guidelines are met across all posts
  • Maintain advanced proficiency with native channels and social media management tools
  • Educate the client and internal teams on social media marketing best practices
  • Pull social media analytics, build monthly reports, and turn data into insights
  • Add to Bounteous’ social media and social strategy thought leadership
  • Participate in guiding client visioning for how social channels should mature and the client’s social goals

Preferred Qualifications

  • 4+ years of social media experience
  • Confidence to lead, implement and optimize social media strategy for a brand(s)
  • Unquenchable curiosity and passion for social platforms and trends
  • Robust hands-on experience with social media channels and social media management tools
  • Examples of designing social media monitoring and community management strategy may be required
  • Experience with social listening tools, report building, and delivering insights
  • Experience with social commerce is a plus
  • Global marketing experience is a plus
  • Agency experience preferred

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