Social Media Associate

Primary Job Responsibilities:

Assist in the development of an organic social media strategy:

• Assist with the creation of a robust growth strategy for US social media channels
• Continually review, test, and improve social media strategy 

Plan and produce engaging social media content:

• Create engaging daily content appropriate for each channel and user profiles. 
• Create a content calendar that aligns with broader marketing and engagement campaigns.
• Stay on top of the latest social media trends and mental health news to create relevant, timely content. 

Track analytics and report on social media growth and engagement: 

• Use analytics and social listening tools to inform social media strategy
• Create weekly reports and recommendations for areas of growth
• Test new social media channels

User engagement:

• Engage with our community on social media, moderating and responding to comments and DMs 
• Use social media content to drive user engagement
• Engage in conversations in other communities to widen outreach 

Qualifications

Education and other Qualifications:

• Associate degree in related field or equivalent of education and experience combined
• 2+ years of experience within consumer marketing and social media
• Excellent understanding of social media channels and best practices
• Excellent copywriting skills
• Strong analytical skills and data-driven thinking
• Experience growing a social media following
• Proficient in the use of Adobe Creative Suite
• Experience with social media scheduling tools such as HubSpot, Sprout, Hootsuite, or Agorapulse
• Experience using video editing tools
• Creative: you’re great at coming up with innovative ideas and bringing them to life on social
• Organized: you’re able to manage multiple deadlines and plan content across channels
• Proactive: you’re driven, self-motivated, and take initiative to get things done
• Mental health aware: you’re interested in our space and understand the nuances of talking about mental health on social media
• Strong communication: you have great verbal and written communication skills
• Design: you have a good eye for visual design and branding
• Team player: you enjoy working collaboratively and make strong working relationships
• Confident: you wouldn’t mind getting in front of the camera or interviewing a stranger for TikTok

Here are some of the exciting benefits you will receive as a team member at Kooth:

• Excellent Medical, Dental and Vision benefits
• Prescription drug coverage
• Generous paid time off
• 8 paid holidays plus two, half-day holidays (Christmas Eve and New Years Eve)
• 401(k) retirement plan

Apply Link:

• Visit job application