Social Media Sales Manager

1 year ago

Full-time

Senior

Create demand for social first campaigns and increase social monetization for IGN across major social platforms.
Exceed quarterly and annual revenue targets based on your account list. To be successful, you’ll be strategic when finding opportunities (prospecting) with new advertisers.
Work with existing advertisers to develop social media marketing campaigns with the goal of driving revenue.
Develop comprehensive proposals that monetize our social media presence across all platforms.
Create and present sales collateral with strong positioning to showcase IGN social media content as best in class.
Take a consultative approach with clients and agencies, acting as a partner to help create the best social media campaigns while representing IGN with a high level of integrity and knowledge.
Focus on growing, building and strengthening relationships with key contacts at both agency and client direct levels to create repeat business.
Develop and execute social media marketing solutions through research, platform determination, benchmarking, messaging and audience identification
Track and manage revenue pipeline
Work cross departmentally to develop and innovate on the current suite of social media products including ad products, branded content, and more.
Track and share competitive campaigns to increase awareness for great social media campaigns across the organization

You have at least 5 years experience in Social Media Marketing or as a Digital Media Specialist.
Bachelor’s Degree or equivalent work experience.
Demonstrate an ability to think creatively, sell strategically, and communicate effectively to internal and external stakeholders.
Strong presentation and written/verbal communication skills required.
You’ve got a positive, problem solving attitude with a collaborative mindset. Able to learn new systems and platforms quickly to keep up with the evolving social media landscape.
Flexibility to handle multiple complex projects while working collaboratively across departments with teams including Ad Operations, Creative Services, Social, Content, and Finance.